With new leaks from Timbaland’s camp, it is rumoured that these tracks are from Timbaland’s upcoming project. As a Timbaland fan, I have been looking forward to hear his new sound, he emerged in dominant fashion with his last surge of hits with Nelly Furtado, Justin Timberlake and Madonna, however since then he was quiet, only for his production contribution towards Jay-Z’s Blueprint 3, tracks such as Off That ft. Drake and Venus & Mars showed some promise, a lot of the original Timbaland fans began to hope that he is back to changing the game again, even I hoped, until I heard this snippet:
Sounding like a classic Timbaland, back to doing what he does best, the clever thing about this production is the use of sounds, the organs happen to be the same sounds used for Madonna’s 4 minutes ft. Justin Timberlake. It is the kind of beat to put fear into other producers, the kind of production that will inspire how most of the songs will sound, as many attempt to emulate. Toronto’s Drake had worked with Timbo for Jay-Z’s album already, but he only featured on the chorus, so this snippet is an exclusive to the industry, Drake seems to do no wrong at the moment, this is one of my favourite tracks from him already and I have not even heard it all.
Here are the other leaks:
I like it, but more for concept that production, two artists of such status should create better, good but not great.
It is different, more catering his Pop audience, I am hoping that these leaks are to generate interest and that there is more to come, I am not in anyway saying that they are bad, I just personally feel that he can do a lot better.
Who knows, with time, I may have one of these on repeat.